Privacy Policy


Update Date: July 29, 2024
Special Reminder
Please read this policy in its entirety before using our products and services to help you understand how to maintain your privacy rights. To ensure that you fully understand the content of this policy, we have highlighted the clauses that have or may have a significant relationship with your rights in bold to draw your attention. Please make sure to operate on the premise of being fully informed. If you have any questions or feedback about this policy, please contact our customer service using the contact information published in this policy.
i. When you agree to use/continue to use our products and services, it means you have agreed to all the content, or if you do not express any explicit objections to us before using or continuing to use the products and services we provide, it means you fully understand and agree to all the content of this policy (including the updated version).
Your agreement to the privacy policy indicates that you have understood the functions of our products and services, as well as the necessary personal information required for the operation of the functions, and have given the corresponding collection and use authorization, but it does not mean that you have separately agreed to activate additional features (such as opening camera and album permissions), processing non-essential personal information. For the activation of related additional features, processing of non-essential personal information, and processing of sensitive personal information, we will seek your consent separately based on your actual use.
ii. If you do not agree with the content of this policy, you can only use the basic or some functions of our products and services as a tourist, and cannot register to become our user and cannot enjoy some specific products or services we provide, or cannot achieve the expected product and service effects.
Introduction
We respects and protects user personal information. When you use our products and services, we follow the requirements of laws and regulations such as the "Cybersecurity Law of the People's Republic of China" and the "Personal Information Protection Law of the People's Republic of China". We will collect, store, protect, use, and share, transfer, and disclose your personal information according to this "Privacy Policy" (hereinafter referred to as "this policy"), and how you can manage and understand your personal information. The products referred to in this policy specifically refer to the online literature platform named "EchoNovel" that we or our affiliated companies legally own intellectual property rights and operate legally. The services referred to in this policy specifically refer to various services provided to you through our platform, including but not limited to browsing, downloading, reading, recharging and consuming, sharing, and other services, hereinafter referred to as "products and services".
This policy will help you understand the following:
1 The information we collect
2 How we collect user information
3 How we protect and store user information
4 How we use user information
5 How we share, transfer, and publicly disclose user information
6 Your rights
7 Protection of minors' information
8 The scope of application of this policy
9 Changes to this policy

1 The information we collect
When you use our products and services, we collect, store, and use the following information related to you to provide and optimize our products and services for you.
When you use our products and services, to show you products and services that better fit your needs and to improve and maintain the safe and stable operation of our products and services, we or third-party product and service providers will collect the following information based on your specific operations with our products and services:
1. Log information: Refers to the small data files that the system needs to identify your identity when you use our products and services. These data files include Cookies, Flash Cookies, or other local storage provided by your browser or associated applications (collectively referred to as "Cookies"), electronic images (referred to as "single-pixel GIF files" or "web Beacons"), and embedded technologies, dedicated network protocols, and proxy technologies (hereinafter referred to as "Proxy technology"), embedded scripts, and other technologies with similar purposes to the aforementioned data files;
2. Device information: Refers to the following permissions of your terminal device that we will obtain when you use our products and services, in order to provide, process, maintain, improve, develop, and create the products and services we provide to you:
2.1 To ensure the normal use of our products and services, improve and optimize the product and service experience, and provide you with a safer and more stable operation, we will automatically collect and read the relevant information of the device you use through professional encryption storage and transmission methods, including device brand, device model, operating system version, device settings, login IP address, software installation list, device MAC address, unique device identifier (IMEI/Mac/GUID, SIM card IMSI information), location, device-related application information, and other software feature information related to our products and services, so that the functions of our products and services can be compatible with different systems and models, determine the user identifier before logging in, judge the cause of program crashes, optimize the display effect of novel content, and improve the reading experience. To collect the above basic personal device-related information, we will apply for permission to access your device information and obtain relevant information according to your authorization. This type of information is the basic information that must be collected to provide services. If you do not agree with our aforementioned information collection and reading, you may not be able to complete the risk control verification;
3. System permission information: To conduct user statistics and account-related product and service functions, we will apply for access to your system permissions and obtain relevant information according to your authorization:
3.1 Network permissions, use network services, so that our products and services can display network data according to your network status and meet business interaction needs;
3.2 Clipboard permissions, obtain and share text information, for copying text information, titles, sharing information or receiving shared information, and participating in activities through the sharing backflow method;
3.3 Camera/album permissions for taking photos/scanning, users can use the scan code function to scan QR codes for logging into our web page, as well as uploading and publishing photos, setting/changing avatars/background images, uploading book covers;
3.4 Device identifier permissions, to implement advertising tracking permissions, in order to place targeted advertising data;
3.5 Background application refresh permissions. When the app switches to the background, voice reading can continue to be used without pausing while performing background tasks.
As our products and services are adjusted and upgraded, the permissions required will change accordingly, and we will make timely adjustments. You can manage the corresponding permissions according to your actual needs.
4. Usage information
a) Search information: Information searched or browsed when using our products and services, such as the search terms you use on the page, the URL address of the social media page you visit, and other information and content details that you browse or request when using our products and services;
b) Record information: Your usage of our products or services, such as usage duration, reading records, order records, consumption records, collections, and other related data and content information on reading habits and preferences;
We hereby remind you to pay attention that if you share information from other entities, please ensure that it is allowed by relevant laws and regulations or has obtained legal authorization.
5. Third-party SDK: When you use our products and services, in some specific usage scenarios, we will use software service tool kits (referred to as "SDK") or other similar applications provided by third-party service providers with corresponding business qualifications and capabilities to provide you with services. These third-party SDKs and applications will collect your personal information for message pushing, one-click login, sharing, statistics, analysis, advertising-related product functions, or service implementation. If you agree to let the third party directly collect and process your information (such as embedded code, plugins, or similar related technologies), we will obtain the permissions required for access services after your authorization and consent. You can view the specific data usage rules of the third party through the relevant link. Please understand that the third-party SDK will also be continuously planned and adjusted, and please refer to its official public information.
5.1 The third-party SDKs and applications we currently connect are listed below, and we will promptly inform you of the latest situation involving the collection of user information by the third-party SDK:
Csj SDK/ByteDance SDK
Usage purpose: To push advertising information to users, the type of personal information involved in anti-cheating: device identification information, application information, network information, running process information
Official website link/Entity: Beijing Juyuan Engine Network Technology Co., Ltd.
Privacy Policy: https://wwwpangle.cn/privacy/partner
Youliang Hui SDK
Usage purpose: To push advertising information to users, the type of personal information involved in anti-cheating: device identification information, application information, network information, running process information
Official website link/Entity: https://adnetqqcom/
Kuaishou Alliance SDK
Usage purpose: To push advertising information to users, the type of personal information involved in anti-cheating: device identification information, application information, network information
Official website link/Entity: https://u.kuaishoucom/
Baidu Union SDK/Baidu App Analysis SDK/Baidu SDK
Usage purpose: To push advertising information to users, the type of personal information involved in anti-cheating: device identification information, application information, network information, running process information
Official website link/Entity: https://union.baidu.com/
If you find that these third-party SDKs or applications have risks, it is recommended that you terminate the related operations to protect your legitimate rights and interests.
6. In addition to the above information, we will collect other information from users as reasonably needed to provide and improve the quality of products and services, including information provided by users when contacting our customer service team, and information collected when interacting with us and our affiliated companies. At the same time, to improve the security of users using our products and services, and to more accurately prevent phishing website fraud and Trojan viruses, we will use and integrate some of the user's VIP information, transaction information, service logs, network usage habits, commonly used software information, or information sharing means according to the law to judge the risk of user accounts, and record some URLs we consider to be at risk.

2 How we collect user information
1. Collect user interaction behavior through the embedded log saving function in the product and service, and store such information as log text for improving our products and services.
2. We or our third-party partners collect and use your information through Cookies, web Beacons, or other technologies, and store such information as log information.
We use Cookies, web Beacons, or other technologies to collect your information, aiming to ensure the security and efficient operation of the product and service, which allows us to confirm the security status of your account and transactions, troubleshoot crashes, delays, and other related exceptions, help you save the steps and processes of repeatedly filling out forms and entering search content, and provide you with more convenient products and services, mainly used for the following purposes:
2.1 Remember your identity. For example, Cookies help us recognize you as a registered user of ours;
2.2 Using web Beacons can help the application calculate the number of users browsing web pages or accessing certain Cookies. We will collect information about your page browsing activities through web Beacons, such as the page address you visit, the address of the reference page you visited before, the time you stay on the page, your browsing environment, and display settings;
2.3 Analyze your use of our products and services. For example, we can use Cookies to analyze what activities you use our products and services for, or which applications or services are most popular with you;
2.4 Advertising optimization. Cookies help us continuously optimize and improve our advertising delivery types based on your information.
While we use Cookies, web Beacons, or other technologies for the above purposes, we will also provide non-personal identity information collected through Cookies, web Beacons, or other technologies to advertisers or other partners for statistical processing, to analyze how users use our products and services, and for advertising services.
We would like to remind you that our products and services will include or link to information and/or third-party products and services provided by third parties. These information and/or third-party products and services are operated by third parties and collect non-personal identity information related to you to analyze how users use such products and services, or to evaluate the effectiveness of advertising services. Your use of this information and/or third-party products and services is unrelated to us. These third parties collect, store, use, and share this information, which is not subject to this policy but is subject to the privacy policy of the relevant users. We do not take responsibility for the information actions of third parties.

3 How We Protect and Store User Information

1. Secure Storage
To ensure the security of your information, we strive to take various reasonable physical, electronic, and managerial security measures to protect your information, preventing it from being leaked, damaged, or lost. For example, we use network security layer software (SSL) for encrypted transmission, encrypted information storage, data center access control, dedicated network channels, and proxies.

We will provide corresponding security measures according to the existing technology to try our best to protect your personal information, providing reasonable security protection. We will always strive to prevent your information from being leaked, damaged, or lost. We also ask you to understand that no security measures can be foolproof.

2. Retention Period
We only retain your information for the period necessary for the purposes stated in this policy and the time limits required by laws and regulations, unless there are mandatory retention requirements by law. The criteria for our judgment of the aforementioned period include:

2.1 Completing the purposes related to you, maintaining the corresponding products and services and business records, and responding to your possible inquiries or complaints;
2.2 Ensuring the safety and quality of the products and services we provide to you;
2.3 Whether you agree to a longer retention period;
2.4 Whether there are other special agreements on the retention period;
2.5 After your personal information exceeds the retention period, we will delete your personal information or anonymize it according to the requirements of applicable laws.

3. Storage Location
We comply with the provisions of laws and regulations. The personal information collected and generated during the operation within the territory of the People's Republic of China is all stored within the territory of China. Unless there are clear provisions in laws and regulations, we will also ensure to provide sufficient protection for your personal information in accordance with this privacy policy.

4 How We Use User Information

The collection of your information is to comply with national laws and regulations and to provide you with products and services. To achieve this purpose, we will use your information for the following purposes:

1. To provide you with our products and services;
2. To improve or optimize our products or services;
3. When providing services, for identity verification, customer service, security prevention, fraud monitoring, archiving, and backup purposes, to ensure the safety of the products and services we provide to you;
4. To make you aware of your use of our services or to understand our related services, to send you service status notifications, marketing activity notifications, commercial electronic information or advertisements, service reminders, and related information;
5. To better understand how you access and use our services, such as setting work categories, format/font settings, and auxiliary reading functions related to audiobook reading;
6. Software certification or management of software upgrades;
7. Prevention or prohibition of illegal activities;
8. Other purposes with your permission.

5 How We Share, Transfer, and Disclose User Information

We are obligated to keep your information confidential and will not share your personal information with companies, organizations, or individuals other than our product and service providers. However, we have the right to share, transfer, or disclose your information to third parties in the following situations:

1. Information Sharing
1.1 With your consent or authorization (including authorization by the user or the user's guardian, and consent or authorization reached between you and a third party);
1.2 Provided in response to a legal request by the user or their guardian;
1.3 Necessary and reasonable sharing within us and our affiliated companies, you are aware and agree that parts of your account information and related reading data that do not include your personal sensitive information may be shared with our affiliated companies, and your personal information may be shared with our affiliated companies, partners, and third-party service providers, contractors, and agents (who may not be located in your jurisdiction) for the following purposes:
1.3.1 To provide you with our products and services;
1.3.2 To achieve the purposes stated in the "How We Use User Information" section;
1.3.3 To understand, maintain, and improve our products and services;
1.4 To achieve the collection purposes of the third-party SDKs and applications listed in "How We Collect User Information";
1.5 Through technical means, we have the right to anonymize your personal information, and we have the right to analyze and commercially utilize the entire anonymized information user database;
1.6 In some cases, only by sharing your personal information can we achieve the core functions of our products and/or services or provide the services you need, or handle disputes or disputes between you and others;
1.7 To protect your legitimate rights, property, or safety, as well as the legitimate rights, property, or safety of us and our other users, and to prevent damage to social public interests, it is shared with third parties;
1.8 Shared based on reasonable business practices;
1.9 As required by laws and regulations or the requirements of competent authorities.

2. Information Transfer
2.1 With your consent or authorization (including authorization by the user or the user's guardian, and consent or authorization reached between you and a third party);
2.2 As our business continues to develop, we and our affiliated companies may undergo mergers, acquisitions, reorganizations, divisions, bankruptcies, asset transfers, or similar transactions, and your personal information may be transferred as part of such transactions. We will require the new holder to continue to comply with and fulfill this policy, otherwise, we will require them to re-obtain your explicit authorization and consent;
2.3 Other situations stipulated by laws and regulations.

3. Information Disclosure
Except for necessary disclosures such as announcements of penalties for violations, announcements of winners, etc., we will not disclose your personal information. If there is a reasonable reason to disclose it, we will inform you of the purpose and type of information to be disclosed before disclosing it, and we will disclose it after obtaining your authorization and consent, unless otherwise stipulated by laws and regulations or this policy.

For your personal information that is publicly disclosed, we will pay full attention to the risks, review the legitimacy, rationality, and legality in a timely and cautious manner after receiving the public disclosure application, and protect it at a level not lower than the personal information security protection measures and means stipulated in this policy when disclosing and after disclosing.

Please be aware that even if we have obtained your authorization and consent, we will only disclose your personal information for legal, legitimate, necessary, specific, and clear purposes, and anonymize the personal information in the content of the public disclosure.

6 Your Rights

In accordance with the provisions of relevant laws and regulations, you have the right to exercise legal rights over your personal information when using our products and services. At the same time, in order for you to conveniently access and manage your information, we have provided you with corresponding "Help Feedback" page prompts in our products and services. You can view the corresponding operations based on different needs. The following instructions are for reference only. Please apply them in conjunction with our product version.

1. Access and review personal information:
You can access and review your relevant personal information in the following ways. The account homepage is divided into four major modules: "Bookshelf," "Bookstore," "Categories," and "My."

1.1 Bookshelf: Helps you understand the updated status of the works you follow and learn about your reading progress.
1.2 Bookstore: Displays all works for you to search by title, author, circle, keywords, and you can browse works according to "Recommended, Male, Female, God, Member" categories.
1.3 Categories: Displays works by category for easy and quick search.
1.4 My: You can view "Account Balance," "My Bookmarks," "Download Management," "User Feedback," "About Us," and query your relevant information.

2. Account cancellation and personal information deletion, withdrawal
2.1 Account cancellation: You have the right to cancel your account. Once the account is canceled, it cannot be restored. You can cancel the account through "My - Cancel Account" and read the confirmation of the cancellation notice before proceeding with the corresponding cancellation operation, or please contact our customer service. When you meet the agreed account cancellation conditions, we will complete the corresponding cancellation application and operation within an estimated 7 working days. After canceling the account, we will stop providing you with the corresponding products or services.

2.2 Personal information deletion:
2.2.1 You can directly perform the deletion operation on our product page:
(1) You can click "My - My Bookmarks - Manage" on the homepage to manage your bookmark information in batches and delete it;
(2) You can click "My - Download Management - Manage" on the homepage to manage your download information in batches and delete it;
(3) You can click "Bookshelf - Bookshelf Management - Manage" on the homepage to manage your bookshelf information in batches and delete it;
(4) You can click "Bookshelf - Browsing History - Manage" on the homepage to manage your reading information in batches and delete it.

2.2.2 If you want to delete other personal information, in the following situations, you can contact our customer service to request the deletion of personal information:
(1) If our processing of personal information violates laws and regulations;
(2) If we collected and used your personal information without your consent;
(3) If our processing of your personal information violates the relevant agreement with you;
(4) If you no longer use our products or services, or if you have canceled the account or withdrawn consent;
(5) If we stop providing you with products or services, or if the retention period has expired;
(6) If our processing purpose has been achieved, cannot be achieved, or is no longer necessary to achieve the processing purpose.

2.2.3 Please understand and be aware that after you choose to delete your personal information, we will not immediately delete the corresponding information from our backup products and services based on the consideration of stable operation of products and services. It will be deleted in the subsequent update of the backup.

3. Copying and transferring personal information:
If you have the need to copy or transfer your personal information to another entity you specify, you can contact us through the contact information provided in this policy. After verifying your identity, we will execute it under the conditions allowed by laws and regulations, in accordance with the conditions stipulated by the national cyberspace administration, and under feasible technical implementation measures.

4. Rights response
4.1 Please be aware and understand that if it involves the following related personal information needs, according to the requirements of laws and regulations, we will not be able to respond to your request:
(1) Directly related to national security and national defense security;
(2) Directly related to public safety, public health, and major public interests;
(3) Directly related to criminal investigation, prosecution, trial, or execution of judgment;
(4) There is sufficient evidence to prove that you have malicious or abusive rights;
(5) Responding to your request will cause serious damage to the legitimate rights and interests of you or other entities;
(6) Involving trade secrets;
(7) Other situations stipulated by laws and regulations.

4.2 To ensure the security of your personal information and to enable us to efficiently process your problems and feedback to you in a timely manner, you need to cooperate with us to verify your identity. You need to submit corresponding identity proof, valid contact information, and written request content and related evidence. We will process your corresponding request after verifying your identity.

4.3 We will make a request feedback processing within 15 working days. If you are not satisfied, you can also complain through the specific contact information in this policy.

4.4 In some product service functions, we may make decisions based solely on the non-human automatic decision-making mechanism of the information system, algorithm, etc. If these decisions significantly affect your legitimate rights and interests, you can contact us through customer service.

4.5 For your needs within a reasonable range, we will not charge a fee in principle. However, for multiple repeated, beyond the reasonable limit requests, we will charge a certain cost fee according to the situation. For unreasonable repetition, requiring too many technical means (such as the need to develop a new system or fundamentally change the current practice), affecting the legitimate rights and interests of other parties, there are risks, or unrealistic (such as involving information stored on backup tapes) requests, we may refuse.

5. How to contact us
If you have any questions about using our products and services, you can contact us through "My - User Feedback," and we will reply as soon as possible.

7 Protection of Minors' Information
We place great importance on the protection of minors' personal information. In accordance with the provisions of relevant laws and regulations, if you are a minor, we require that your legal guardian carefully reads this policy, and uses our products and services with the corresponding consent, and can activate the youth mode. If you are the guardian of a minor, when you have any questions about the personal information of the minor you are guarding, please contact us through the contact information provided in this policy.

8 Scope of Application of This Policy
Except for certain specific products and services, this policy is our unified general privacy clause applicable to all our products and services. The "products and services" mentioned in this policy, as well as the types of your personal information we collect and the corresponding usage and processing rules, will vary depending on the specific products and services you use (including the type of client, software version, etc.), and shall be subject to the actual situation of the products and services you actually use. These specific services will apply to specific privacy policies. For certain specific services, specific privacy policies will more specifically describe how we use your information in such services. The privacy policy of the specific service constitutes a part of this policy. If there is any inconsistency between the privacy policy of the relevant specific service and this policy, the privacy policy of the specific service shall prevail.

This "Privacy Policy" does not apply to the following situations:
(1) Information collected by third-party products and services accessed through our services. This policy only applies to the information we collect, store, protect, use, and share, and does not apply to any third-party products and services or third-party information usage rules. We do not assume any responsibility for any third party's use of the information provided by you.
(2) Information collected by other companies or organizations through advertising services in our services.

9 Changes to This Policy
We will revise the terms of this policy in a timely manner, and such revisions will be part of this policy. If a product or service that requires the collection of your personal information is not described in this policy, or if such revisions cause a substantial reduction in your rights under this policy or exceed the scope of direct or reasonable association, we will notify you before the revision takes effect by updating this policy, prompting on the page, pop-up windows, message notifications, website announcements, or sending short messages to you or in other ways. In such cases, if you continue to use our services, please click [Agree] to indicate your agreement to be bound by the revised policy; or if you click [Disagree], you give up the use of our products and services.

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